For solo creators & coaches who write their own marketing

Make AI write marketing
that doesn't sound like AI.

Most prompts start at the copy. These start at the fear.

Forty structured prompts that excavate what your buyer actually dreads, capture the exact words they use for it, and then write the hooks, the posts, the image briefs, the offers and the emails around it. You do the excavation once. Everything downstream stops sounding like it was written by a machine that had never met them.

⚠ This isn't for everyone

These are tools, not output you can post unread. Every prompt needs your input — who you serve, what they fear, what you actually sell. If you want a content calendar you can publish without thinking, this is the wrong product and you should not buy it.

The Pain ExcavationThe Identity GapThe Enemy NamingThe Silent ObjectionThe Language MirrorThe 3-Second Hook BankThe Retention ScriptThe Repurpose SplitterThe Scroll-StopperThe Story Post SkeletonThe Caption CompressorThe Thumbnail GeneratorThe Image Prompt BuilderThe Offer Stack BuilderThe Order Bump GeneratorThe Guarantee DesignerThe Subject Line BankThe Cart-Abandon RecoveryThe Emotional Depth Rewriter The Pain ExcavationThe Identity GapThe Enemy NamingThe Silent ObjectionThe Language MirrorThe 3-Second Hook BankThe Retention ScriptThe Repurpose SplitterThe Scroll-StopperThe Story Post SkeletonThe Caption CompressorThe Thumbnail GeneratorThe Image Prompt BuilderThe Offer Stack BuilderThe Order Bump GeneratorThe Guarantee DesignerThe Subject Line BankThe Cart-Abandon RecoveryThe Emotional Depth Rewriter
The problem

Let's do your actual math.

How long did your last post really take?

Not the writing. The whole thing.

You brief the AI. Ten seconds.

You read what comes back. It's fine. It's competent.

It's also the same paragraph everyone else in your niche got this morning.

So you rewrite it.

Then you rewrite the opening again, because the hook is limp.

Then you cut the bit that sounds like a press release.

Twenty minutes gone. Maybe thirty.

Now multiply that by five posts a week.

Then add the emails. Then the captions. Then the thumbnails you never got to.

That's most of a working day, every week, spent fixing output from a tool you bought to save time.

The tool isn't the problem. The brief is.

The difference

Vague in, average out.

An AI given nothing specific can only return the middle of everything it has ever read. It doesn't know your buyer lies awake worrying they've wasted two years on this. It doesn't know the phrase they use for their own problem. You never told it — so it guessed, and the guess was generic.

How most people prompt

  • "Write an engaging post about my offer"
  • The AI guesses who's reading
  • Output is polished, competent, forgettable
  • You rewrite most of it anyway
  • Every prompt starts from a blank slate
  • Free prompt packs: 200 one-liners that just restate the request
  • Copy sells features because that's all the AI was given

How these work

  • The first category excavates the fear before anything is written
  • You hand the AI the exact words your audience uses
  • Output arrives already sounding like your reader's world
  • You edit rather than rewrite
  • One audience brief, reused in all 40 prompts
  • Structured templates with defined inputs and ordered outputs
  • Copy sells the identity shift, because the AI finally knows it
The method

Most prompts start at the copy.
These start at the fear.

01

Excavate

Seven prompts take you from what your audience complains about, to what it costs them, to the identity-level fear they'd never say out loud — plus the exact vocabulary they use, pulled from their own reviews and DMs.

Run once · reused everywhere
02

Save the brief

That output becomes one document: who they are, what they fear, the words they use, the enemy they blame. This is the thing nobody else is feeding their AI, and it's why their output stays generic.

One document · pasted into all 40
03

Ship

Now every hook, caption, thumbnail brief, offer stack and sales email is written by an AI that knows precisely who it's talking to. It stops sounding like AI because it stops guessing.

Edit, don't rewrite

Here's what changes in practice.

Today you open a blank chat and type one line about your offer. The AI has no idea your buyer is a coach who has quietly stopped believing the last three courses did anything, so it writes for a generic "busy professional" and you spend twenty minutes dragging it back toward reality.

After the excavation, you paste four paragraphs it could never have guessed — the fear, the vocabulary, the enemy, the thing they'd never admit — and ask for the same hook.

What comes back doesn't need dragging anywhere.

That's the whole difference, and it compounds. The same brief makes the captions better, the thumbnails sharper, the offer stack tighter and the emails land somewhere other than the archive folder. One piece of work, reused forty ways.

Judge it on this

Here's one, in full.

No teaser, no blurred screenshot, no "sample". This is Prompt 1 exactly as it appears inside. If it looks like the prompts you already write, close this page — you don't need it.

The Pain Excavation You are a direct-response strategist trained in deep customer psychology. My audience is [AUDIENCE] and they say they want [SURFACE WANT]. Interrogate that. Give me: (a) the surface complaint in their words, (b) the practical problem underneath it, (c) the emotional cost they'd admit to a friend, (d) the identity-level fear they would never say out loud. For each layer, give one sentence in THEIR vocabulary, not marketing language. End with the single sentence that would make them feel unnervingly seen.

Thirty-nine more like it.

What's inside

Six categories. Forty prompts.

01 · 7 PROMPTS

Pain & Identity

Pain excavation, the identity gap, naming the enemy, silent objections, the status ladder, cost of inaction, and the language mirror.

02 · 7 PROMPTS

Short-Form Video

Hook banks, retention scripts engineered in beats, pattern interrupts, demo-to-offer bridges, scripts written for the ear, repurposing.

03 · 7 PROMPTS

Text Posts & Captions

Scroll-stopping first lines, story skeletons without the tacked-on moral, contrarian takes, and a compressor that cuts 40% without losing voice.

04 · 6 PROMPTS

Images & Visuals

Thumbnails that work without being read, production-ready image-model prompts, a full brand visual system, credible before/afters.

05 · 7 PROMPTS

Selling & Offers

Offer stacks where every item kills a real obstacle, objections in the order they arise, guarantee design, order bumps, honest urgency.

06 · 6 PROMPTS

Email

Subject line banks, welcome sequences that earn the right to sell, story-to-sale emails, cart recovery, and the emotional-depth rewriter.

By the numbers

What you actually get.

40
Prompts
6
Categories
3
AI tools supported
Uses, forever
Fair comparison

There are free prompts everywhere.

True. Thousands of them. Here's the honest difference.

Structure
Free prompt listsOne line that restates the request
TheseDefined inputs, ordered outputs, constraints
Audience
Free prompt listsThe AI guesses who's reading
TheseBuilt on a brief you excavate first
Organisation
Free prompt listsA screenshot you lose in your camera roll
TheseSix categories in a portal, searchable, yours forever
Honesty
Free prompt listsHappily writes claims you can't back
TheseSeveral actively refuse to exaggerate
Onboarding
Free prompt listsYou work out the order yourself
TheseStart Here walkthrough + first 20 minutes
Questions

Fair questions.

I already use ChatGPT. Why pay for prompts?

Because you're almost certainly briefing it in one line. The gap between "write a hook about my offer" and a structured prompt that already knows the fear, the vocabulary and the format is the gap between output you rewrite and output you ship.

Will these work with the AI I use?

Yes. Plain text, no plugins, no special tools. Claude, ChatGPT and Gemini all handle them.

I'm not really a marketer.

Then Category 1 matters most, and it's first for that reason. It does the thinking a marketer would do before writing anything — you just answer its questions about your own audience.

Forty seems like a lot. Will I use them all?

Probably not, and that's fine. Most people live in two or three categories and return to the others when the job changes. They're organised so you can find the right one rather than scroll past 37 you don't need today.

How do I get access?

You'll get an email to set a password, then permanent access to your own portal. Read them in the browser, copy any prompt with a click. Updates are included.

The maths

What this replaces.

Not a value-stack fantasy with invented numbers. Just what the alternatives actually cost.

Copywriter
The alternativeOne sales page, once — $500 to $2,000
ThisStructured prompts for pages, posts and emails, forever
Prompt course
The alternative$200–500, mostly video you watch once
This40 templates you actually paste and use
Your own time
The alternative20–30 minutes rewriting every post
ThisBrief it once, edit instead of rewrite

One decent hook pays for it. One sales page you didn't outsource pays for it ten times.

40 Prompts That Sell
$47 USD · one-time

Priced to be bought and used this afternoon, not deliberated over for a week. It is the entry point on purpose — everything here is complete on its own, and nothing is held back to sell you later.

Instant access · yours forever · updates included

30 days, no questions asked

Buy it, run the prompts on your own audience. If your marketing doesn't read better, email support@cliqhub.co within 30 days and you get every cent back. No form, no explanation, no attempt to talk you out of it.

Stop rewriting what the AI gave you.

Fix the brief once. Everything downstream gets better.

Get the 40 prompts — $47
30-day money-back guarantee
40 Prompts That Sell — $47 Get instant access